What is SexyMay 11, 20182 minWhat is Sexy: Girls in JeansJeans are a long time fashion staple but they were invented as functional clothing for workers during the California gold rush. Levi Strauss immigrated from Germany to New York in 1851, and quickly headed to San Francisco in 1853 to set up a business that sold many things including cotton. One of his customers was a tailor who ordered a pair of tough pants that could withstand the rigors of hard labor. That man, Jacob W. Davis, took the pants that Strauss supplied and added h